We are thrilled to announce our collaboration with the esteemed Palm Springs Art Museum, creating a program of 14 unique experiences that transcend traditional boundaries of art.
It is an honor to contribute to the community and support one of our favorite museums. Through immersive encounters and interactive installations, we invite you to explore vibrant landscapes and engage with renowned artists, all while generating vital financial support for the museum.
Our visual goal was to create assets that have a strong typography and pack a bold punch. By combining eye-catching typography with visually striking imagery, we've crafted a look that's powerful and captivating.
For the color palette, we drew inspiration from the museum itself, aiming to create a sense of familiarity and connection. To achieve this, we decided to stick with different shades of orange, capturing the essence of the Palm Springs Art Museum. The warm and vibrant tones evoke a feeling of energy and creativity, infusing our designs with a distinct visual identity that resonates with the museum's atmosphere.
We felt Anton Regular, with its bold and geometric characteristics, captures attention and gives a sense of modernity and sophistication. Its clean lines and balanced letterforms offer a sleek and timeless aesthetic that harmonizes well with various art forms.
The captivating poster features a vibrant orange rectangle, serving as a canvas for the alluring photograph and elegant typography placed on top. The photograph seamlessly complements the orange backdrop, immersing viewers in a world of wonder. The disciplined blocky and grid-like typography at the top ties everything together, maintaining visual cohesion.
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